Started as entrepreneur at 17, at 23 I founded Blomor, a fashion streetwear company initially based on t-shirts and sweatshirts, with the aim to be the most unconventional brand in the Italian fashion world.
Blomor’s goal was to be ironic, upstream and creating WOW effect in the people, through innovative communication, always new products and creativity, being forward and never following the mainstream.
In 2015 I moved to Singapore to live Asian growth in one of the most growing e-commerce company of the world, Lazada (Alibaba Group), managing fashion brands partnerships, to bring as many European brands to South East Asia.
In Oct. 2016 I decided move back to Italy as European Director of Mei.com, the most successful luxury store in China, part of the Alibaba Group, to help European luxury brands to sell in China, offering the best quality to Chinese customers.
I love politics and I’ve been involved since 2008 in Italian Democrat Party, mostly helping young entrepreneurs, startuppers and innovative people to be connected with the political institutions, sharing ideas and proposal and helping them grow.
In March 2018 I’ve been elected as Member of Parliament of Democrat Party.
International trade, Made in Italy, start up, innovation, tourism and the effects of technology on employment are the main focus of my political efforts.